From its humble beginnings in a 2004 Harvard dorm room to the worldwide phenomenon, social media is here to stay. Its constantly changing, evolving, and getting smarter. In this talk, we’ll discuss the future of social media as well as giving you the opportunity to arm yourself with the knowledge and tactics to turn ‘likes,’ comments, and shares into new, in-the-door patients.
In this course you’ll learn:
Step-by-step social media strategies and tactics that are working now to bring in new patient volume.
The one simple mindset shift to never stress out about what to post to social media ever again.
Which 2 social platforms are most effective in ophthalmology and which 3 to ignore.
What’s coming down the social media pipeline and how to prepare for it.