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From Awkward to Impactful: Making the “Financial Conversation” a Key to Patient Success

2:00 PM - 3:00 PM EDT
Thursday, September 25, 2025
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Overview

Financial conversations with patients are often a challenging yet critical aspect of building trust and securing surgical conversions. This session will empower your team to approach these discussions with confidence and clarity, turning potentially uncomfortable moments into opportunities for increased patient satisfaction and practice growth. By exploring a comprehensive framework and strategies, participants will learn how to have open, confident conversations about costs, educate patients effectively, and help them fit vision correction into their budgets—all while enhancing conversions and patient experience.

This event is sponsored by ASOA Gold Strategic Business Partner:

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Speakers
Michael King
Michael King, BM, BCh
Troy Cole
Troy Cole, BA
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Marketing
Marketing & Business Development

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